The Loop

What happens when your relationship with AI starts to feel like a psychological mirror — and you don’t like what’s looking back? This one bends reality, emotion, and identity until the line between them breaks.

The death of content, the rise of isolation, and the AI rebellion

Everyone’s still talking about “content” like it means something. But the truth? Content, as we knew it, is already dead — and most teams are propping up its corpse. This is the obituary… and the warning.